If you didn't know, there are many A / B testing ideas you can try to determine what provides the desired result you are looking for. advertisement Continue reading below However, there are some that are not widely known. In fact, doing some of these can significantly increase your conversions. When you're wrong, you need the courage to deviate from the original idea, and you need the courage to explore different ways of telling the same thing. Similarly, creating the same thing over and over between sites can lead to dangerous ruts that are difficult to crawl out. How do you know what to do and what not to do?
Comes with experience and ghost mannequin effect training. An untrained CRO specialist may track all or factors that do not provide a sufficient return on the investment in time to perform the test correctly. Experienced and experienced CRO specialists have a common element to test on most sites. The frequent mistakes of these factors often result in a dramatic increase in production with a small implementation. advertisement Continue reading below Experience also includes the decision-making process of selecting elements and making improvements based on this test. The following ideas are A / B testing ideas that you can try to see what changes you can make to these elements.
Try different versions of content If you don't know how to create content for your audience, it may be time to A / B test several different versions of your content. For example, if the audience is accustomed to a long text and it is their reaction, make the text read like an essay, as in the case of many scholars and people in academia-focused disciplines. can do. However, for more casual readers, it's a good idea to test short lines of text and short paragraphs. Are the people in your audience more or less those who need a technical guide that is thousands of words long? We will also test this variation. As someone who knows your industry, you are in the best position to make these decisions about what your audience expects from this test. advertisement Continue reading below Test large size contact form buttons